Veja

Veja

Launched in 2005 by Sebastian Kopp and Ghislain Morillon, Veja is a brand of ecological and fair trade footwear that works with cooperatives of small produces and social associations in Brazil and France. Every single pair of trainers are made of either organic cotton, wild rubber from the Amazon, and/or vegetable-tanned leather; all of which are ethically and sustainably sourced.

ORGANIC COTTON
For the past 7 years, Veja has been working with ADEC - an association of growers located in North-East Brazil. These crops are cultivated without chemicals or pesticides, and are bought by Veja at around twice the market price to ensure fair pay. Veja also works with ESPLAR, a Brazilian NGO that gives support and helps farmers foster and adopt a new form of farming - agroecology. This farming technique provides on-going food for cotton growers and preserves fragile soils, and now more farmers are converting to agroecology as both a means to preserve the soil and protect their own health from dangerous farming chemicals.

FABRICATION
Every pair of Veja trainers are made in factories located in the state of Rio Grande Do Sul, a well-developed region in South Brazil, where workers' rights are respected and extra hours are always paid. Ever since 2005, Veja has worked closely with these factories to ensure that they not only comply with the core ILO Labour Standards, but also respect their workers' freedom to unionize and their workers' rights to a high standard of living, social benefits, free speech and more.
LEATHER
Leather is not made under fair trade principles as it, in essence, cannot be. With that being said, Veja has ensured that their leather does not come from cattle that originate from the Amazon, where cattle breeding is a main factor in deforestation. Veja also aims to be in complete control of their leather supplier chain in order to ensure that cattle have nurturing living conditions and that their leather's dying and tanning processes are non toxic.

RUBBER
Veja sources the rubber for their soles from the Amazon, which is the only place on Earth where rubber grows wild. Inside the Chico Mendes extractive reserve, located in the Brazilian state of Acre, Veja works with several associations of rubber tappers (Seringeiros) which include 60 families. Also, since 2007, Veja has been working with Bia Saldanha, the Brazilian Green Party co-founder and environmental activist. She provides technical support for the Seringeiros and coordinates the rubber supply chain.


Sale -19%

Black Esplar LT Sneaker

Veja
SIZES: 6, 8, 10
124.99 CAD
Black neutral unisex trainers modelled after the traditional tennis shoe. Features Veja's traditional V logo stitching on the side of the shoe.  Mindfully and ethically crafted in a high-standard factory in Porto Alegre, Brazil (a well-developed region in South Brazil), which has good working and living conditions, respect of worker dignity, and effective trade union representation. Fun fact: this shoe was named after the Brazilian NGO which brings technical support to the organic cotton farming families Veja works with in North Brazil since 2004.  MATERIAL Upper in low chrome vegetable-tanned leather, inner sole in recycled cotton and expensed rubber, Amazonian rubber sole.   LEATHER / Veja only uses leather with low impact on the environment that is sourced from Porto Alegra, Brazil. This means leather tanned with low level of chemicals, traced and does not come from areas of deforestation, and only requires low levels of water during the tanning process. RECYCLED COTTON / These...

Black Pierre Wata Canvas Sneaker

Veja
SIZES: 5, 7, 8, 9, 10
119.00 CAD
Canvas lace-up sneaker in black with Veja's signature off-white V stitched onto both sides of shoe. Mindfully and ethically crafted in a high-standard factory in Porto Alegre, Brazil (a well-developed region in South Brazil), which has good working and living conditions, respect of worker dignity, and effective trade union representation. Also available in white. MATERIAL Upper 100% organic and fair trade canvas, Amazonian rubber sole.   ORGANIC COTTON CANVAS / Veja's canvas is made of 100% organic and fair trade cotton grown by a co-operative of small farmers from Taua, Brazil, who have adopted agro-ecological methods. There were no chemicals or pesticides used on the crops, and fair prices were paid to farmers. WILD RUBBER / Each Veja outer sole is made of 40% of rubber from the Amazon rainforest. Fair prices are always paid to rubber tappers and use of wild rubber from the Amazon increases the economic value of the forest and helps to fight...
Sale -19%

Copper Piere Esplar LT Sneaker

Veja
SIZES: 5, 6, 7, 8
124.99 CAD
Bright orange/copper unisex trainers modelled after the traditional tennis shoe. Features Veja's traditional V logo stitching on the side of the shoe.  Mindfully and ethically crafted in a high-standard factory in Porto Alegre, Brazil (a well-developed region in South Brazil), which has good working and living conditions, respect of worker dignity, and effective trade union representation. Fun fact: this shoe was named after the Brazilian NGO which brings technical support to the organic cotton farming families Veja works with in North Brazil since 2004.  MATERIAL Upper in low chrome leather, inner sole in recycled cotton and expensed rubber, Amazonian rubber sole.   LEATHER / Veja only uses leather with low impact on the environment that is sourced from Porto Alegra, Brazil. This means leather tanned with low level of chemicals, traced and does not come from areas of deforestation, and only requires low levels of water during the tanning process. RECYCLED COTTON /...
Sale -20%

Nude Holiday Bastille Sneakers

Veja
SIZES:
Sold Out
Holiday nude/pale pink low top leather sneakers with perforated details throughout. Features Veja's traditional V logo made from vegetable-tanned leather on the side of the shoe. Mindfully and ethically crafted in a high-standard factory in Porto Alegre, Brazil (a well-developed region in South Brazil), which has good working and living conditions, respect of worker dignity, and effective trade union representation.   MATERIAL Upper in vegetable-tanned leather, inner sole in low chrome leather, Amazonian rubber sole.   LEATHER / Veja only uses leather with low impact on the environment that is sourced from Porto Alegra, Brazil. This means leather tanned with low level of chemicals, traced and does not come from areas of deforestation, and only requires low levels of water during the tanning process. WILD RUBBER / The outer sole of these sneakers is made of 60% of rubber from the Amazon rainforest. Fair prices are always paid to rubber tappers and use of wild rubber...

Uma Low Leather Esplar Sneakers

Veja
SIZES: 5, 6, 7, 8, 9
169.00 CAD
Marble-printed unisex lace-up trainers. Mindfully and ethically crafted in a high-standard factory in Porto Alegre, Brazil (a well-developed region in South Brazil), which has good working and living conditions, respect of worker dignity, and effective trade union representation. Fun fact: this shoe was named after the Brazilian NGO which brings technical support to the organic cotton farming families Veja works with in North Brazil since 2004.  MATERIAL Upper in low chrome vegetable-tanned leather, inner sole in recycled cotton and expensed rubber, Amazonian rubber sole.   LEATHER / Veja only uses leather with low impact on the environment that is sourced from Porto Alegra, Brazil. This means leather tanned with low level of chemicals, traced and does not come from areas of deforestation, and only requires low levels of water during the tanning process. RECYCLED COTTON / These fibers come from the waste of Brazilian textile industries and are used to create a high quality canvas....

White 3 Lock Esplar Sneaker

Veja
SIZES: 5, 7, 8, 9
169.00 CAD
Extra white neutral unisex trainers featuring three velcro straps. Features Veja's traditional V logo stitching on the side of the shoe. Mindfully and ethically crafted in a high-standard factory in Porto Alegre, Brazil (a well-developed region in South Brazil), which has good working and living conditions, respect of worker dignity, and effective trade union representation. Fun fact: this shoe was named after the Brazilian NGO which brings technical support to the organic cotton farming families Veja works with in North Brazil since 2004.  MATERIAL Upper in low chrome vegetable-tanned leather, inner sole in recycled cotton and expensed rubber, Amazonian rubber sole.   LEATHER / Veja only uses leather with low impact on the environment that is sourced from Porto Alegra, Brazil. This means leather tanned with low level of chemicals, traced and does not come from areas of deforestation, and only requires low levels of water during the tanning process. RECYCLED COTTON / These fibers come...

White Black Wata Canvas Sneaker

Veja
SIZES: 5, 8, 9
119.00 CAD
Canvas lace-up sneaker in white with Veja's signature black V stitched onto both sides of shoe. Mindfully and ethically crafted in a high-standard factory in Porto Alegre, Brazil (a well-developed region in South Brazil), which has good working and living conditions, respect of worker dignity, and effective trade union representation. Also available in black. MATERIAL Upper 100% organic and fair trade canvas, Amazonian rubber sole.   ORGANIC COTTON CANVAS / Veja's canvas is made of 100% organic and fair trade cotton grown by a co-operative of small farmers from Taua, Brazil, who have adopted agro-ecological methods. There were no chemicals or pesticides used on the crops, and fair prices were paid to farmers. WILD RUBBER / Each Veja outer sole is made of 40% of rubber from the Amazon rainforest. Fair prices are always paid to rubber tappers and use of wild rubber from the Amazon increases the economic value of the forest and helps to...
Sale -19%

White Esplar LT Sneaker

Veja
SIZES: 5
124.99 CAD
Extra white neutral unisex trainers modelled after the traditional tennis shoe. Features Veja's traditional V logo stitching on the side of the shoe.  Mindfully and ethically crafted in a high-standard factory in Porto Alegre, Brazil (a well-developed region in South Brazil), which has good working and living conditions, respect of worker dignity, and effective trade union representation. Fun fact: this shoe was named after the Brazilian NGO which brings technical support to the organic cotton farming families Veja works with in North Brazil since 2004.  MATERIAL Upper in low chrome vegetable-tanned leather, inner sole in recycled cotton and expensed rubber, Amazonian rubber sole.   LEATHER / Veja only uses leather with low impact on the environment that is sourced from Porto Alegra, Brazil. This means leather tanned with low level of chemicals, traced and does not come from areas of deforestation, and only requires low levels of water during the tanning process. RECYCLED COTTON...